Competency
Determine different types of local, domestic, and global business model strategies.
Student Success Criteria
View the grading rubric for this deliverable by selecting the “This item is graded with a rubric” link, which is located in the Details & Information pane.
Scenario
You have decided to open a cupcake bakery and move your home-based business into a storefront. Recently, you met with SBA National, a nonprofit that focuses on helping entrepreneurs start their business with funding and guidance. The nonprofit also hosts a business pitch competition to anyone who is a client. One of the requirements of the SBA business pitch competition is that each participant must create a business model canvas, which outlines the specifics of their business.
Instructions
Part 1: In preparation for the upcoming business pitch competition, it is SBA policy that you must create a business model canvas of your proposed business model. Your first task is to create a business model canvas, in Microsoft PowerPoint, that details your business strategy. The template is linked here.
MAN6500-Business-Model-Canvas-Template.pptx
Complete the business model canvas with the following information:
- Description of your business
- Type of business model selected
- Value proposition
- Geographic scale (local, domestic, global)
- Ease of formation
- Ease of replication
- Capital requirements
Part 2: Now that you have completed your business model canvas, in a Microsoft Word document, provide a synopsis of why the business model that you chose is the best for your cupcake bakery.
Submit the PowerPoint and the Word documents in one zipped file.
Resources
- To research similar companies, the bakery product manufacturing industry, and the restaurant industry, visit the Companies & Industries page within the School of Business Guide
- To explore target markets and demographics for your company and products, visit the Consumers & Demographics page within the School of Business Guide
- To explore small business topics, go to the Small Business Reference Center
- Go to Discovery to locate additional articles and ebooks about business strategies, business models, and opening a small business
